About Co-op Solutions
Tracy Adams, Owner/Consultant
With over 20 years of book industry experience as a former independent bookseller and publisher’s rep, Tracy Adams has been encouraging booksellers to use their co-op pools since she started working as a sales rep for Penguin in the early 90's. In 2002, seeing that most of her accounts were too overwhelmed and understaffed to utilize their co-op, she created Co-op Solutions, the first business of its kind, to help independent booksellers successfully manage all aspects of publisher co-op and better compete in today's retail environment. A resource for booksellers who want the benefit of dedicated expertise in maximizing co-op marketing programs, her clients include Prairie Lights in Iowa City; Eagle Harbor Books in Seattle; Hugo Books in Massachusetts; and PW's Bookstores of the Year, Wild Rumpus in Minneapolis and The Book Stall in Chicago.